The VISUAL project supports Lancashire County Council in England in their effort to transform the way that they deliver services. The Council is responsible for a huge variety of services to over a million people in the North West of England. These services include libraries, schools, highways, social care, environment, public health, waste and trading standards.

Tony Roberts, Senior Public Health Coordinator for the Council explained why they are looking for a new approach, “In Lancashire, we are embarking on the most significant shift in the way we deliver services in over a generation. We are moving away from a traditional ‘public service’ approach of delivering services to people and towards a more empowering approach – exploring innovative ways of securing the health, wellbeing and prosperity of the people and communities of Lancashire.”
This change in approach has led the Council to exploring different ways of going about designing services. “We aim to design services around the expectations and experiences of the people who use them, not of the people who manage them”, Tony explained. “That means having a much better understanding of how their contact with us makes sense within the context of how they live their lives.” Read more ›